CANADIAN LEADERSHIP TASKFORCE ON DIVERSITY AND INCLUSION
Chief Strategist & Partner
Scott Michaels is Chief Strategist and Partner at Apply, a digital product studio based in Vancouver, Canada.
Scott has worked with many companies of all sizes to bring their products to market. He has been a leader on more than 150 custom applications for Fortune 500 companies, innovative startups, world-class agencies and leading brands like Bloomberg, ESPN, NBC, Amazon, and more. Having worked on the front lines of software development and project management for over two decades, Scott champions the need for a cohesive strategy for companies bringing products to the digital space.
A skilled deal maker and technology strategist, Scott brings insight into the quickly changing mobile market, including deep expertise on iOS, Android and the Internet of Things (IoT). Furthermore, Scott is known as an expert in the mechanics of app stores and app store rules. He is equally comfortable with technology, marketing, and business strategy.